Twitter’s Rivals, Including Meta, Try to Capitalize on Musk-Induced Chaos

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Mr. Musk didn’t reply to requests for remark, and Meta declined to remark.

After Mr. Musk purchased Twitter, one different service that instantly gained consideration was Mastodon, which is called a federated platform and features as a group of social networks. Began in 2016 by Eugen Rochko, a software program developer who’s now 29, Mastodon, by design, can’t implement platform-wide insurance policies on what posts to maintain up or take down. And since Mastodon’s authentic supply code is publicly obtainable, anyone can create his or her personal model of the service.

For the reason that starting of final month, Mastodon accounts have grown almost 33 p.c to 6 million, in keeping with the federated platform information Fediverse.get together. Mastodon has no advertisements and stays largely crowdfunded. It has employed extra staff and inspired individuals to start out their very own variations of Mastodon.

Mastodon didn’t reply to requests for remark.

Final month, Hive Social, a social community based in 2019, additionally greater than doubled its customers, to 1.8 million. Its founder, Raluca Pop, 24, attributed a part of the expansion to fan communities, like these for Ok-pop and “Star Wars,” transferring away from Twitter and discovering a brand new dwelling on Hive Social.

The tiny firm is attempting to make the most of the newfound curiosity to lift funding and rent extra staff. Hive Social is funded by loans taken out by Ms. Pop, in addition to $25,000 from a non-public investor and greater than $300,000 from a crowdfunding marketing campaign. It has 4 staff and is hoping to rent content material moderators and extra engineers, Ms. Pop mentioned.

However as individuals have joined, the platform has run into rising pains, together with a number of accounts sharing the identical username and folks not flagging content material that’s unsafe for work. On Thursday, Hive Social briefly shut its servers to resolve safety points, Ms. Pop mentioned.

“Twitter goes by a whole lot of adjustments with the brand new management,” Ms. Pop mentioned. “The timing of it’s form of impeccable. Every little thing lined up for us.”

Extra established social media corporations additionally started aiming to seize individuals departing Twitter.

Tumblr, the microblogging web site, posted a “causes to affix Tumblr” thread a couple of week after Mr. Musk’s takeover of Twitter. It additionally shared memes and Tumblr posts about individuals leaving Twitter for Tumblr. Then it began promoting “Necessary Blue Web Checkmarks” for $7.99 — the identical worth as a month-to-month subscription to Twitter Blue, a service Mr. Musk has promoted the place individuals pay for options together with a verification verify mark.

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